Chanel Popup Boyfriend Coco Lounge -What You Missed

chanel boyfriend, chanel boyfriend watch, chanel pop up nyc, chanel boyfriend pop up, chanel popupChanel created a Coco Club, an exclusive Chanel popup lounge inspired by their latest “boy-friend” watch by taking over the Wing and it was as fabulous as you’d expect.  Taking over and transforming the Wing which is an all-women’s workspace and social club in the chic Soho neighborhood of Manhattan was a smart move given they were building off the traditional men’s club idea -but for women.  And for Coco’s Club this had to include endless branded photo opps cuz that’s what Chanel fans in this day and age want!  Everywhere you looked there were black and white vignettes with classic Chanel timepieces, signature logos and pretty spots to pose at.  And befittingly, social media stars, fashionistas and Chanel crazed fans flocked in with their tweed, chain purses and CC logos…including US!  It was like we all knew we had to wear Coco’s fashion uniform in order to gain entrance into this premier club lol.  The people watching was insane.   Who brought and dressed their dogs in Chanel couture??  Yes people I am not kidding… see my IG story for evidence before it disappears!chanel boyfriend, chanel boyfriend watch, chanel pop up nyc, chanel boyfriend pop up, chanel popup

Our club card instructed us that after checking in we should:  explore in the library, get glam in the locker room, linger in the cafe and unwind in the game room.  So we did!  Exploring the library consisted of browsing black folders all numbered in the signature Chanel style and then taking a seat and sketching, scribbling or writing notes on the branded papers and postcards.  chanel boyfriend, chanel boyfriend watch, chanel pop up nyc, chanel boyfriend pop up, chanel popupYou can bet I made sure to take home extras as souvenirs.  The Chanel stickers and Coco black pencils were our fav!

The Coco cafe was a sunlit room where I happily people-watched while eating a complimentary chicken sandwich and hourglass lemonade (which was a black drink made with activated charcoal and a branded, CC drink stirrer).How will regular lemonade ever compare now I wondered..chanel nyc pop up, chanel nyc, chanel pop up event, chanel popupSurrounding the room and all throughout the space you could find snarky quotes with a watch or men’s club sort of theme to them which helped focus the attention on the masculine-styled timepieces which were the real star of the event.  chanel boyfriend, chanel event, chanel nyc, chanel popup

After eating, you could get your lipstick touched up in the beauty room or call your favorite fashionable friend.chanel boyfriend, chanel boyfriend watch, chanel pop up nyc, chanel boyfriend pop up, chanel popupJuliet said she wanted to meet Coco Chanel and I had to break it to her that she wasn’t going to be able to…  We did however end the night with a children’s bedtime book that my friend bought us all about the life of Gabrielle Chanel, AKA Coco Chanel!

Our Coco Card instructed us to “unwind in the game room.” And so we did.  We played ping pong with branded paddles, shopped the quilted display cases and even took turns being Chanel sharks at the pool table.

 

chanel boyfriend, chanel boyfriend watch, chanel pop up nyc, chanel boyfriend pop up, chanel popupWhat an incredible day!  We will surely remember this fun mommy and me outing each time we carry our purses and wear anything reminiscent of Coco.  This pop-up was open to the public just one day only unfortunately.  I will try to blog about the last pop-up that we attended another time.

For ideas on how to dress your daughter in Chanel – inspired outfits, click here!

LV Popups Take Over Beverly Hills and Beyond

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NEW BEVERLY HILLS LV POPUP

Anyone who knows me (or follows me on Instagram) knows I love a good popup.  And if the popup happens to mix in my favorite passion, fashion well then you can most definitely bet that I’ll be there!  See here for the Chanel popups we attended in the past as an example!  So when I visited Santa Monica and found that Louis Vuitton was celebrating its 160 year anniversary with a worldwide tour of its latest popup in Beverly Hills, I made sure to be get myself there!  See below for all the insider pics, details and fun facts!

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WHAT IS IT?

It was part museum, part insanely, Instagramable shop.  If you’re a LV fan, make sure to make your way up the winding staircase to get to the shoppable section which features new collaborations and exclusives!

ARTSY COLLABS

For example, you’ll find new artist renditions of the famous LV Capucines bag- many of which sold out during pre-sale already.  Don’t feel bad if you missed out on getting one.. you just saved yourself $8600 lol.   Alex Israel, Urs Fischer, Tschabala Self, Nicholas Hlobo, Jonas Wood and Sam Falls are some of the latest collaborators and the line is called ArtyCapcuines.

Collaborations was the theme of this free, open-to-the-public exhibit entitled, “Louis Vuitton X.”  And the 1st floor featured famous collabs with the likes of Karl Lagerfeld (who knew they collaborated??), Stephen Sprouse and our beloved, Yayoi Kusama.  It highlighted how the iconic brand led this now more commonplace fashion collab idea and showcased the brand’s love and respect for artists around the world.  Sidenote, they started this traveling popup in LA because of the “vibrant art scene.”

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The displays were so colorful and vivid and the space so impactful and cool that even my popup-hating husband admitted enjoying his walk through!  Kudos to Louis Vuitton for turning my jaded hubby into a fan!

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LV PRODUCTS

This room showcased Louis Vuitton’s famous scarves as artwork.  Juliet and I enjoyed discussing our favorites and considered them true pieces of art too!

Never leaving the boys out, the collection shows off some stunning printed pieces from the men’s collection as well!

The 1st floor also wow-ed us with grand displays of their celebrity-worn, red-carpet looks.  A massive video wall summarized some of the red carpet moments and guests were able to see the gowns up close and personal. How stunning is this??

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I FOUND LOUIS VUITTON!

I loved refreshing my memory about the iconic brand’s history, tradition and beginnings and I was surprised to SEE Louis Vuitton’s image (finally!)  Did you have any idea what he looked like?  Why is it that most of us fashionistas have never been privy to his image?  Why is his image not as well-known as say, Coco Chanel and other luxury brand founders?  Why after attending now 3 (yes 3) LV popups am I just now finally getting this glimpse of his painted portrait?  I peered closely into his face needing to know…

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FACTS AND TIPS!

So here’s a wrap-up of some of the facts you need to know!

LOCATION – 468 N Rodeo Dr. Beverly Hills, CA

UNTIL – September 15th

WHAT WILL HAPPEN HERE AFTER THE POP-UP? Brooks Brothers previously had their store here.  And LVMH, Louis Vuitton’s parent holding company bought the retail space for 245 million dollars in case you were wondering!  They plan to turn the space into a hotel after the popup ends.  I can’t wait to see that next!!

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TIP – Make sure to unlock the special Instagram x LV filters made free and available by scanning the barcode near this giant statue on the 1st floor!

NYC – News alert!  The next in this pop up series (a neon green version) is opening in NY TODAY!!  NYC fashionistas, it’s time to line up on the lower east side where a grungier, neon-green version of this amazing pop-up will appear!   Friday, July 12 to Sunday, July 21 from the hours of 12 p.m. EST to 9 p.m. EST.

Louis Vuitton Residency
100 Rivington St.
New York, NY 10002

Would you go???

Click the highlights button underneath my Instagram profile page labeled, “LA Popups” for the video footage from our visit!

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